Comments (0) Setting: Bar
Me: Do you have Bud Select?
Bartender: No, how about Michelob?
Me: Uk, Ok.
[Camera pans to Bud Light]
Me: You have Bud Light?! Why didn’t you say so?
Bartender: [utterly confused] ummm, I thought you said Bud Select. Bud Light is nothing like Bud Select.
Guy with Me: It’s all about BRAND LOYALTY baby!
I like Coors, and they’re making great gains in terms of sales (according to AdAge). But, they still haven’t won my loyalty like Anheuser Busch…
Digital Thought Leadership Outside of Area Codes That Begin With 9 or 1 is a fabulous article about LVIMA. Basically, LVIMA rocks and interactive marketers in Vegas can play ball with the big dogs too.
This is what you can afford when you’re Arab Royalty and a barrel of oil is going for $125+. The Mercedes is diamond studded, including the tires, and costs $4.8 million. If you want to touch it the cost is $1,000. It belongs to Prince Alwaleed from Saudi Arabia; a true believer in C.R.E.A.M (Cash Rules Everything Around Me).
Two sisters, one blonde and one brunette, inherit the family ranch. Unfortunately, after just a few years, they are in financial trouble. In order to keep the bank from repossessing the ranch, they need to purchase a bull from the stockyard in the next town, so that they can stop paying breeding fees and breed their own stock. But they only have $600 to work with.
So, the brunette tells her sister, “When I get there, if I decide to buy the bull, I’ll contact you to drive out and haul it home.” The brunette arrives at the stockyard, inspects the bull, and decides she wants to buy it. The man tells her that he will sell it for $599.00 no less. She agrees and pays him, then drives to the nearest telegraph office to tell her sister the good news.
She walks into the telegraph office, and says, “I want to send a telegram to my sister telling her that I’ve bought a bull for our ranch. I need her to hitch the trailer to our pickup truck, and drive here so we can haul it home.” The telegraph operator explains that he’ll be glad to help her, then adds, “It’s just 99 cents a word.” Well, after paying for the bull, the brunette only has $1 left. She realizes that she’ll only be able to send her sister one word. After a few minutes of thinking, she nods and says, “I want you to send her the word ‘comfortable’.”
The operator looks at her and shakes his head. “How is she ever goin’ to know that you want her to hitch the trailer to your pickup truck, and drive out here to haul that bull back to your ranch, if you only send her just the one word, ‘comfortable’?”
So the brunette explains, “My sister is a blonde. That word is big. She’ll read it very slowly… com-for-da-bull
The things people will buy. Courtesy of Perpetual Kid, a cute, cuddly and plush version of Pee & Poo… together forever and available as a plush duo.
Have you failed yet? No worries, you’re not alone.
Cool contest on Facebook to promote campaign. Some really great pictures.
Even bubble wrap online is fun, especially in manic mode.
Panorama Theme by 
Themocracy
