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By Vegasbab, November 26, 2009 2:27 pm

The reason why everyone is thankful for alcohol at Thanksgiving

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By Vegasbab, November 25, 2009 7:48 pm

Lighthearted video that reminds us to ignore the critics. Everyone’s a critic. Everyone will see things differently. Everyone will find something to complain and nitpick about. Screw ‘em. Don’t let team members try to bulletproof the project so much so that it ultimately ruins the original objective.

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By Vegasbab, November 21, 2009 9:13 am

I’m really enjoying the videos from Socialnomics. The first one was great and made quite an impact. It’s also been referenced so many times that it makes me puke This is part two and focuses on some ROI stats. Enjoy!

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By Vegasbab, November 17, 2009 10:00 pm

Hate is a strong word, so I’m using dislike instead. There are some phrases out there that really irk me. People use them all the time, I avoid them as much as possible. These are them.

I Miss You. To me, this one is total bullshit. If you truly missed the person, you would do something about it. You would buy a plane ticket, find an event you could both attend, pick up the phone, chat on IM, etc., etc., etc. If you can’t take the effort to do one (or all) of those things, then you don’t really miss the person. Your words are empty. My caveat to this is if you couple it with something specific. For example, “I miss your smile” or “I miss the jokes you send.”

Hope all is well. This one just makes the list. It’s what you say when you haven’t talked to someone in awhile and don’t know what else to say. A lot of times it feels like groveling or fishing for information. Other times, it’s the perfect way to get someone to open up.

Thanks Partner. One of my old bosses said this constantly, with a hint of a country tang. I won’t go into more details.

If you’re serious… You know the phrase. The one where you can almost see the ellipses after it. I said yes, why isn’t that enough? Albeit, I use a version of this one often; the curse of past relationships. Everyone needs/wants to know that they’re undeniably wanted.

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By Vegasbab, November 15, 2009 7:45 pm

The story behind Elf Yourself cracks me up. It’s been around for four years. It’s a viral success story. But, no one seems to remember the first few years. You know, the years when it was NOT a success.

My favorite part about Elf Yourself is each year they tweak it, make it better. This year, it integrates Facebook Connect to pull in pictures and allows you to buy stuff with your Elf image. FINALLY, they’ve thought to monetize and really tie the idea back to the brand – Office Max.

In addition, it looks like they’re putting some serious advertising dollars behind promoting the campaign. The first push? The newly popular Flash Mob, this time in NYC.

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By Vegasbab, November 15, 2009 1:41 pm

Before a few months ago, I rarely, if ever, shopped at Whole Foods. Expensive, pretentious and too “green” were the terms that came to mind and I certainly wasn’t shopping at a place like that. But then, their CEO John Mackey wrote an Op-Ed piece in the Wall Street Journal. The key word is Op-Ed aka his opinion, not Whole Foods. But, people love a reason to boycott things, and so they chose to boycott Whole Foods because of it. Among other things, they formed a Facebook group.

Here’s my question, have any women stopped eating Ben & Jerry’s for their liberal political views? Nope. So why do people all of a sudden assume that the CEO of Whole Foods needs to have the same viewpoints of some of its customers?

Being stubborn and thinking the boycott was the dumbest thing ever, I started shopping at Whole Foods. It was my way of “sticking it” to all the silly people. But, then I actually started to like shopping there. The customer service was top notch. Every employee has a smile and stops to ask if you need help. While expensive, the food is fresh, always delicious and it feels good for you.

The moral? Some boycotts actually lead to new customers

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By Vegasbab, November 12, 2009 11:04 pm

True to form, this post has some interesting view points on working with friends. The post centers around counting up vs. counting down. They consider it being excited vs. looking for a way out.

I get it, I do. But, I also have to disagree

When you LOVE the partnership, you’re not counting up or down. Why? Because there’s no end in site. The partnership is a continuous ebb and flow. There’s no counting- down nor up. There’s no need to, because you know the partnership is a never ending one. The ideas constantly flow from both sides and the magic happens.

Those are the partnerships I want. Those are the partnerships I look for. And, every time I choose someone to work with, those are the partnerships I enter into it.

What type of partnerships do you want?

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By Vegasbab, November 7, 2009 8:46 am

1. CPM = Clueless Promotion Measure
2. My favorite list of Social Media Halloween Costumes
3. A few good videos about the launch of Google Social Search
4. My favorite post of the week, Why Rockstars Are Rockstars
5. Once again, the NY Times comes up with a kick ass tag cloud with one word to describe Obama’s campaign
6. Thoroughly enjoyed the POV on how Your Mobile App Will Fail
7. Cool Social Media Timeline

And a few of my favorites from way back when:

1. Very cool visualization of trends by city
2. Time lapse of 24 Hours of World Air Traffic
3. Amazing and awesome time lapse of @mikekus designing his slides for FOWA London

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By Vegasbab, November 4, 2009 9:41 pm

So funny it deserves its own post:

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By Vegasbab, November 1, 2009 10:58 am

I feel a bit dirty jumping on the bandwagon and writing about Twitter Lists, but alas, they were shiny and intrigued me for a day. Now? Not so much. Well, at least not till Tweetie updates their app to include them

1. For most, Lists have become another way to feed the ego. It’s another thing to beg for and another thing to show how “cool” and “popular” you are. When will #FollowFriday turn into List recommendations? PS – the fact that that meme still continues shocks me. And yes, I have followers that still get upset when I don’t tout them in a #FollowFriday tweet… even though I haven’t participated in it for months!
2. Oddly, you can’t see @replies in lists, even if you follow the same people. To me, this is a downfall. I enjoy watching the back and forth conversations between the people I follow. Also, you’re missing the social piece of twitter.
3. Lists allow you to follow without following. I’m curious as to how this effects blocked users. In fact, I’m curious as to how this will play out altogether. Will you no longer hit the follow button and just add someone to a list? If you add someone to a private list, they’ll never know. Stalker much?
4. Like everyone else has hinted, Lists change your follower count. But, do they? Sure, people have created lists, but are they truly being utilized? Right now, lists are the new shiny object. But, they also require effort. You have to navigate to a new stream. You have to be on the twitter website (for now). Until Lists are integrated into the apps most commonly used or people change their twitter browsing behavior, I’ll take a follower over being on a list.
5. With lists, I think you’ll see a lot more replies and retweets that aren’t real time. Will lists change the real time dynamic of twitter?
6. Originally, I think Lists were meant to help filter and cut down the noise. But, when you’re twitter list consists of 100, did you really cut down the noise? Maybe. Maybe filtering everyone into the same category helps people digest information faster (I think that’s been proven somewhere). To me, it’s kind of boring. I like the randomness of twitter. I like my news interspersed with humor and my favorites? Well, too much a good thing, isn’t always a good thing
7. The interesting thing for brands? Lists puts brands in an grouping with their peers aka similar brands. Now, more than ever, brands will be measured and compared to what XYZ Brand is doing. It’s an interesting dynamic both for the marketers and the consumers.