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I’m also asking people, “How do you know,” “What’s it feel like?” I never really get a straight answer or the one I’m looking for. Few, if any, are able to articulate their thoughts around loving someone else. But, I thought this post did an interesting job. So much so, that I wanted to repost […]
With every major televised event, there’s always that one brand with a stand out commercial. In 2008, it was Visa’s Go World. This year, for the 2012 Olympics, the below commercial from AT&T was my favorite. It shows why, once again, speed wins. Curious how they inserted real-time footage and scores into their commercials? You […]
Where to start with the 2012 Olympic Games? Not to be overshadowed, the feats of dedication, perservenrance and spirit shown by all the participating athletes was nothing short of amazing. Leading up to the Olympics, there was a lot of talk about this being the first “social” Olympics. In the four years since Beijing, the […]
I had a great conversation with a dear friend the other night about relationships. The conversation got me thinking, and I tweeted “I don’t want you to *need* me, I want you to *want* me. #deepthoughts.” We read relationship articles and listen to significant others say, “I want you to need me.” In many long […]
Being able to create things like this in the midst of training for the 2012 London Olympics is just one more reason why I love swimming.
For the last several years, companies have been working to understand social media for marketing purposes. Then, they started to work to understand how to add it into their Customer Service toolset. With the onset of social, customers’ expectations changed. No longer was it acceptable to get a response in 48-72 hours via email or […]
Have you heard of the 80/20 rule? If you haven’t, Pareto’s Principle aka the 80-20 rule, says that 80% of an event’s outcomes comes from 20% of the causes. The rule can be applied to many things – from content curation to readers vs. commenters to the percent of people who keep you in business […]
With the rise of social media, do it yourself platforms and the popular notion that you can be an “expert” at anything within 4 weeks a la Tim Ferris, I can’t decide whether I’m sad or pissed. I’m sad that social media campaigns these days are lackluster and siloed. They’re boring. They don’t match nor […]