The Underdog

There are a few things you always have to believe in – love, impossible things and the underdog. Here’s to the underdog in all of us, here’s to the results not adding up and here’s to passion trumping logic. The theory of evolution claims that only the strong shall survive. Maybe so…maybe so…But the theory […]

Superbowl XILV

Post #500. Wow. Ok, now that that’s out of the way, onto talk of Superbowl commercials and my three favorites. The thing I found strange and interesting? Where was the paid search? The mobile calls to action? The url? The “become a fan on facebook” and “follow us on twitter”? Almost non-existent. Maybe the years […]

Really?!

I’m not the biggest fan of Michael Phelps. Never have been. But, still a great, funny video:

Life Lessons from Swimming

Growing up, swimming shaped my whole life. When you spend 40+ hours per week at the pool, how can it not? I don’t regret the long hours nor the wrinkled fingers nor swimming til I puked blood. And, I certainly don’t regret the lessons I learned and have carried with me into everything I do. My […]

Why Phelps Won't Be at the 2012 Olympics

Mark my words, Michael Phelps will not compete in the 2012 Olympics. With his fiasco this week, I’ve been thinking a lot about this. I’m still struggling with the decision but, from one swimmer to another here’s why: He’s out of college. Swimming after college is hard. Period. During college, you have a daily schedule, […]

Yea, This is a Superbowl XLIII Post

The quote, “The more things change, the more they stay the same,” seems to describe Superbowl XLII vs. XLIII perfectly. What stayed the same? The majority of ads contained NO URL. Once again, sites weren’t ready for the traffic. You’d think they’d learn from last year. You think someone would warn them. But, NOOOOO. I […]

The #1 Reason to Use Nike+

So you can get a cool widget and make it move! Because I don’t sync my runs with Nike+, mine just sits on its lazy ass and stretches   Since Nike is apparently oh so smart for coming up with Nike+, you would think they’d make better sharing features. You know, like a Mini Me […]

Find My Brand

Oftentimes, search gets a bad rap. It can do no right. However, it’s important to remember that SEM is a “pull” form of marketing. Unless a person actively goes to their search tool of choice (Google, Yahoo, Live, whatever), types in (a) your brand name or (b) the generic category that your brand falls into, you’ll […]

Ironman

I recently updated my five year plan. I’m not a big fan of five year plans- too much committment – but mine was about two years outdated and in need of some serious revisions. Anyway, when comparing the “old” and the “new”, there was only one item that stayed the same… qualify for the Ironman […]

Opening Ceremony Trivia

I love random trivia. Here’s some about the Olympic Opening Ceremonies in Beijing: 11,000 athletes and 204 nations with 87 of them never having a medal winner will partake in the 2008 Summer Olympics 15,000 performers took part Dancers trained for eight months Film maker, Zhang Yimou choreographed all the performances 91,000 spectators This was […]

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