Twitter Makes People Silly

One hundred and forty characters was not enough for the irony of this article about Dell generating $1 million in revenue from twitter. The link flew like wildfire. In fact, if you check Twitter Search there’s pages upon pages of people who circulated the link.

My favorite part? Not a SINGLE person mentioned (or complained) that @DellOutlet only tweets deals. They also didn’t mention the following twitter faux pas, that are apparently SOOOO horrible:

  1. @DellOutlet only follows 16 (all Dell accounts by the way… so technically, ZERO)
  2. They very rarely reply to others. When they do, there’s always a suggestion to sign up for email offers
  3. They do not participate in the conversation
  4. Did I mention they only tweet advertisements?

According to this silly article, brands don’t belong on Twitter. Personally, I like this counter-post much better. Brands DO belong on twitter. Like I’ve said before, they DO provide value to the people who CHOOSE to follow them. No one is forcing you to follow anyone else. AND, unless you’re following them, you will never see their tweets in your twitter stream. Get over yourself and PLAY NICE.

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